Throughout history, marketing is one of the most important technique to bring potential customers, and to get more sales in a business. It is the best strategy to raise a...
The Holy Grail in marketing is the ability to identify, match, and attract customers to your product or service. For decades, marketers guessed at who their customers were. They conducted...
We can hardly believe the images of the capsized Costa Concordia. It lies peacefully on its side, looking like a toy, with a beautiful Mediterranean island behind it. But this...
The leveraging of technology by savvy marketing departments has been one of the key corporate story lines of the last few years. All of the major technology trends (mobile, social,...